Experts Behind The Scenes..
Shakti Ahuja
Co-Founder & Director
- 20+ years in Franchise Sales, Offline Expansion, and Business Operations
- Signed and closed 120+ Franchise & Offline Sales Deals
- Managed 500+ total stores across India and Africa
- Mastery in franchise closures and strategic deal structuring
- Designs scalable business blueprints and tracker-led growth models
- Deep expertise in P&L modeling, ROI logic, and stakeholder profiling
- Strong HNI relationship management and high-conversion negotiation flow
Avinash M.
Co-Founder & Director
- 15+ years in Brand Sales, Corporate Marketing, and Storytelling
- Mastery in Brand Sales and emotional narrative design
- Expert in decoding audience pain points and aligning product narratives
- Translates brand vision into emotionally resonant campaigns
- Advocates hybrid marketing: digital + traditional mediums
- Designs persuasive messaging and brand rituals
- Strong grasp of market psychology and symbolic resonance
Soumyajit Ghosh
Co-Founder & Head of Business Operations
- 10+ years of proven expertise in customer relationship management, sales, and operations
- Strong operational leadership with advanced skills in training and product development
- Skilled in ROI optimization and P&L management, ensuring profitability and sustainable growth
- Groundwork specialist with hands‑on experience in managing day‑to‑day store‑level sales and operations
- Adept at designing scalable processes, managing SOPs, and aligning execution with strategic objectives
- Demonstrated track record of driving efficiency, accountability, and measurable impact across diverse markets